Wendy’s adds French toast sticks to its menu

Breakfast at Wendy’s has just gotten sweeter with the launch of the fast-food chain’s new Homestyle French Toast Sticks.

Wendy’s Homestyle French Toast Sticks

Now available in all Wendy’s locations across the United States, this latest addition to the restaurant’s breakfast menu delivers a mouthful of flavor striking the perfect balance of a soft, custardy interior and crisp, golden-brown crust with delicious notes of vanilla. Each order of these sticks comes with a new syrup for dipping to complement the menu item’s flavor profile.

This classic breakfast option is available in different sizes, including a 4-piece or 6-piece a la carte option and a 6-piece combo featuring Wendy’s Seasoned Potatoes and a beverage. Prices vary by location, but the 4-piece a la carte option starts at $2.79, while the 6-piece combo starts at $6.19.

These sticks are the first sweet addition to the chain’s breakfast menu since it launched in March 2020, a few weeks before the COVID-19 pandemic overtook the United States. Prior to the arrival of this new menu item, the chain’s morning offerings were mostly savory items, including the Breakfast Baconator and the Hot Honey Chicken Biscuit.

“We are always looking at new ways to deliver high-quality, craveable, and affordable breakfast offerings,” said John Li, Vice President of Culinary Innovation at Wendy’s, in a press release announcing the new menu item. “The Homestyle French Toast Sticks play into sweetness – a space we’ve mastered– to balance out our savory morning flavors. The piping hot pillowy French Toast Sticks and golden syrup dip are the perfect way to take your breakfast game to the next level.”

Carl Loredo, Chief Marketing Officer at Wendy’s, added: “Our Homestyle French Toast Sticks strike a perfect note of nostalgia and bring even more morning flavor to our menu – this time with something sweet. From day one, we launched our breakfast offering to save fans from the boring and bland morning options that exist at some of our competitors, and we’ve done just that. Wendy’s all-new Homestyle French Toast Sticks give our fans a better breakfast worthy of their first meal of the day.”

In a separate interview with CNN Business, Loredo said that the sticks’ portability played a “giant role” for their addition to the chain’s menu. While Wendy’s breakfast menu has been performing well, the news outlet reported that the chain’s earnings from breakfast haven’t been enough to increase sales significantly in recent months. CNN Business noted that adding French toast sticks ahead of the back-to-school season could help boost Wendy’s overall sales.

Are Wendy’s French toast sticks any good?

According to Wendy’s, these French toast sticks are made with real eggs and dipped in milk custard. Though the chain didn’t specify whether these are made in-house or are pre-made and shipped to Wendy’s locations frozen, Dane Rivera, who wrote a review of the new menu item for Uproxx, assumed that it’s the latter.

“All I’m getting from these sticks is a stale blandness,” Rivera wrote of Wendy’s Homestyle French Toast Sticks. “It’s like eating really sweet cardboard. I’d be very surprised to find out that these things are made in-house, my assumption is that they’re pre-made and shipped to Wendy’s frozen. I don’t know if that’s true, but that’s what it tastes like.”

Rivera, however, pointed out that the taste of the sticks gets better once they’re dipped in the syrup, which is basically just a mixture of corn syrup and brown sugar. “The vanilla and maple notes come to the forefront and it works as a great distraction for the dryness of the French toast itself,” explained the food reviewer. “Still, it’s a bit too sugary sweet to really enjoy. With the syrup, this is sweeter than any French toast I’ve ever had, including the stuff that’s smothered in berries, whipped cream, and brown sugar.”

YouTube channel Timmy’s Takeout also tried Wendy’s French Toast Sticks. Check out its review in the video below:

Does Sonic serve French toast sticks?

Yes. Sonic serves French toast sticks. The chain’s take on the popular breakfast option is described as “four thick, golden French toast sticks that are served warm with maple-flavored syrup for dipping.” An a la carte order costs $2.49, while an order with a drink costs $3.49.

Sonic French toast sticks

Who makes frozen French toast sticks?

Not a fan of fast-food French toast sticks? You can try frozen French toast sticks made by different food brands. For instance, the retail store chain Sam’s Club makes and sells frozen French toast sticks under its private label, Member’s Mark.

Member’s Mark Cinnamon French Toast Sticks $7.50

These microwaveable French toast sticks are a convenient breakfast option

A good source of protein, these frozen treats are made with wholesome ingredients

and loaded with cinnamon sprinkles.

Buy Now

Sources: Wendy’s, CNN Business, Uproxx

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